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Salesforce Analytics-Con-201 Exam Overview:

Certification Vendor:Salesforce
Exam Name:Salesforce Certified CRM Analytics and Einstein Discovery Consultant
Exam Number:Analytics-Con-201
Related Certifications:Salesforce Certified Administrator
Salesforce Certified Tableau CRM and Einstein Discovery Consultant
Exam Duration:90 minutes
Available Languages:Japanese, German, Spanish, Portuguese (Brazil), French, English
Certificate Validity Period:3 years
Exam Price:USD 200 (retake: USD 100)
Exam Format:Multiple Choice, Scenario-Based, Multiple Select
Real Exam Qty:60-65
Passing Score:65%
Recommended Training:Implement and Manage CRM Analytics (ANC301)
Building Lenses, Dashboards, and Apps in CRM Analytics (ANC201)
Prepare for Your Salesforce CRM Analytics and Einstein Discovery Consultant Credential
Exam Registration:Salesforce Certification Portal
Kryterion Webassessor
Sample Questions:Salesforce Analytics-Con-201 Sample Questions
Exam Way:Online proctored or onsite testing center
Pre Condition:No mandatory prerequisites; recommended 1+ year hands-on experience with CRM Analytics, Salesforce data structures, dataflows, and SAQL; Salesforce Administrator certification is helpful
Official Syllabus URL:https://trailheadacademy.salesforce.com/certificate/exam-crm-analytics---Analytics-Con-201

Salesforce Analytics-Con-201 Exam Syllabus Topics:

SectionWeightObjectives
Topic 1: Dashboard Design & Development25%- Build & Configure Dashboards
  • 1. Create lenses, steps, and visualizations
  • 2. Use SAQL for advanced queries
  • 3. Implement bindings, filters, and interactions
- Design Principles
  • 1. Design for mobile and Lightning compatibility
  • 2. Apply best practices for usability and performance
Topic 2: Security & Access12%- Sharing & Permissions
  • 1. Configure app, dataset, and field-level security
  • 2. Implement row-level security and inheritance
  • 3. Manage user and group access
Topic 3: Einstein Discovery22%- Deployment & Usage
  • 1. Embed predictions in dashboards and Lightning pages
  • 2. Interpret results and recommendations
  • 3. Monitor and maintain model performance
- Model Building & Configuration
  • 1. Train, evaluate, and refine models
  • 2. Select prediction type: numeric, binary, multi-class
  • 3. Prepare and assess data for modeling
Topic 4: Data Layer23%- Data Sources & Integration
  • 1. Define datasets and map Salesforce objects
  • 2. Extract, load, and prepare data using Data Manager
  • 3. Use Dataflows and Recipes for transformation
- Data Management & Optimization
  • 1. Implement data modeling and relationships
  • 2. Resolve data sync and refresh issues
  • 3. Optimize dataset performance
Topic 5: Analytics Administration & Deployment18%- Implementation & Maintenance
  • 1. Use Dashboard Inspector and Publisher
  • 2. Manage versioning and deployment
  • 3. Monitor and optimize query performance

Salesforce Certified CRM Analytics and Einstein Discovery Consultant Sample Questions:

Question #1

Universal Containers wants to create two dashboards and has two user groups. The 'Regional Performance' dashboard should be accessible to sales reps and managers/executives to keep track of how sales reps are performing in each region. Sales reps must only be able to see data pertaining to their respective region. The 'National Performance' dashboard is using the same data as the other dashboard but should only be accessible to managers/executives to compare data across all regions.
In addition to row-level security to view only regional data, how should a consultant ensure that sales reps are unable to view the 'National Performance' dashboard?

  • A. Create one dataset, two apps; store 'Regional Performance' dashboard and dataset In one app; and provide access to both user groups to this app. Store 'National Performance' dashboard in another app and only provide access tomanagers/executives.
  • B. Create one dataset, one app; store both 'Regional Performance' dashboard, 'National Performance' dashboard, and dataset in the app; and provide access to both user groups to this app. Use row-level security to restrict sales repsfrom seeing data in 'National Performance' dashboard.
  • C. Create two datasets, one app; store both 'Regional Performance' dashboard, 'National Performance' dashboard, and dataset in the app; and provide access to both user groups to this app.
Reveal Solution  Discussion  0

Correct Answer: A  🗳️

Question #2

A CRM Analytics consultant has prepared a CSV file to be uploaded to CRM Analytics. By mistake, one of the column headers is modified as random non-alphanumeric characters "* & **( & *(%", which went unnoticed prior to uploading the file.
What is the expected behavior of the uploaded CSV column?

  • A. The column header is auto-updated to "Column" + column number.
  • B. The column header Is set to * & **( & *(%.
  • C. The columnheaderis prefixed with "X" upon upload.
Reveal Solution  Discussion  0

Correct Answer: C  🗳️

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Question #3

CRM Analytics users at Cloud Kicks are granted access to an app with specific dashboards. When trying to download a specific widget, they are unable to do so.

  • A. The permission set for the users is missing the download data permission.
  • B. The dashboard has been created for internal use and theusers have a view only license.
  • C. The users have access to the dashboard but not the dataset.
Reveal Solution  Discussion  0

Correct Answer: A  🗳️

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Question #4

Universal Containers (UC) is rolling out CRM Analytics to its field sales that include dashboards withorder data from an external source.
UC has a well-defined role hierarchy where everyone is assigned to an appropriate node on the hierarchy. In addition, the order data has a reference to a Salesforce opportunity.
An individual sales rep should be able to view all orders that they own or as part of the account team or opportunity team. The sales manager should be able to view all orders for the entire sales team. Similarly, the VP of sales should be able to view orders for everyone who rolls up in that hierarchy.
The dataset has a field called Ownerld which represents the order owner.
Given this information, how should a CRM Analytics consultant implement the above requirements?

  • A. As part of the recipe, use a formula on the Roleid fildto create an attribute called 'ParentRolelDs' on the dataset, and apply the following security predicate: 'ParentRolelDs' ==''$UserRoleId'' || Owned\ ==
    '$User,id\\,
  • B. As part of the recipe, use a multi row formula on the Roleld field to create an attribute called
    'ParentRoleIDs' on the dataset, and apply the following security predicate:"$User.UserRoleld" ||
    'Ownerld' == "$User.Id".
  • C. As part of the recipe, use the flatten operation on the role hierarchy, create a multi-value attribute called
    'ParentRoleIDs' on the dataset, and apply the following security predicate: 'ParentRoleIDs' == "$User.
    UserRoleld" || 'TeamMember.Id' '$User, Id" || 'Ownerld' == "$User.Id".
Reveal Solution  Discussion  0

Correct Answer: C  🗳️

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Question #5

A CRM Analytics consultant is updating an existing recipe.
They are looking to add a few additional fields onto the Account dataset. One of the fields to be added is a multi-select picklist field that needs to be shown as text on the dashboard.
What should the consultant do to accomplish this?

  • A. Use the array multivalue function to convert this field to a text prior to registering the dataset.
  • B. Use the array_join multivalue runcuen co convert this field to a text prior to registering the dataset.
  • C. Use the string multivalue function to convert this field to a text prior to registering the dataset.
Reveal Solution  Discussion  0

Correct Answer: B  🗳️

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